Zillow — Project Launch Website
Project showcase website, drone footage, and lead funnel for a residential real estate launch.
Qualified leads
Site visits
Cost per lead
Engagement
The brief
What the client came to us with.
A residential developer needed a dedicated launch website and lead funnel for a new project. They had no digital presence for the launch and needed site visits fast.
Key challenges
- No dedicated website for the project launch
- No lead funnel or tracking in place
- Competing with established developers in the area
- Tight launch timeline
Our approach
How we solved it — step by step.
Launch Website
Custom site with project visuals, floor plans, and booking.
Drone Footage
Aerial visuals showing project location and progress.
Lead Funnel
Optimized forms, brochures, and site-visit booking.
Meta Ads
Targeted campaigns to high-intent buyers in the micro-market.
CRM Setup
All leads tracked with automated follow-ups.
Reporting
Daily lead-quality reporting during launch phase.
Results
The numbers that mattered.
Qualified leads
Site visits
Cost per lead
Lead-to-site-visit rate
What we delivered
Launch Website
Project showcase with visuals and booking.
Drone Footage
Aerial project and location videos.
Lead Funnel
Optimized forms, brochures, site-visit booking.
Meta Ads
Micro-market targeting campaigns.
CRM Setup
Lead tracking and automated follow-ups.
Reporting
Daily launch-phase dashboards.
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